Mobile App for a 3-day contest
The Regina Multicultural Council holds an annual festival (Mosaic), showcasing the music, food and dance of up to 20 cultures from around the world. In order to increase attendance, online technology has become a great tool, especially with the younger audience.
We created a mobile App to run a three-day contest. Patterned after ‘The Amazing Race’, this fun event invited participants to visit as many pavilions as possible and perform a task in each. Then a code was given to them which they texted to a central number.
Our App kept track of each participant, which pavilion(s) they visited and from which they received a code, and finally orchestrated the draw for three levels of prizes. True to our emphasis on cost efficiency, the App was a much more economical solution than the short-code norm.